Xcel Brands Inc. has signed an exclusive worldwide licensing agreement with The Cloudbreak Group. This agreement will provide The Cloudbreak Group the license to develop, manufacture and distribute fragrance, bath and body, home fragrance and other related beauty products for the Isaac Mizrahi New York brand. The signature fragrance will debut in Fall 2012, launching in finer department stores domestically and in multiple International markets.

The Cloudbreak Group develops and distributes product globally in the following channels: luxury, department store, specialty, on-air and online channels. Its team is a unique set of professionals with extensive experience and background in multiple market segments, including Thomas Butkiewicz, Duncan Bird, Dennis Keogh and Jennifer Mullarkey.

“I am excited to partner with The Cloudbreak Group to launch our Fall 2012 fragrance collection. The Cloudbreak Group’s innovation and distribution paired with Isaac’s creativity and enthusiasm will provide the industry with a dynamic collaboration,” said Robert D’Loren, Chairman and Chief Executive Officer, Xcel Brands, Inc.

“The Isaac Mizrahi New York property is a unique proposition in fragrance licensing which is what makes this opportunity so ideal. The industry and retail partners as a whole are looking for innovation. Isaac’s incredible consumer appeal, his ability to transcend time and style and his iconic status in fashion and media, provide a once in an era opportunity to bring a unique big idea in product, design and communication to the brand, retail/e-tail partners and the direct consumer,” said Tom Butkiewicz, CEO of The Cloudbreak Group, LLC.